Do you often keep searching to increase Domain Authority? Or has your DA dropped recently? You landed on right page.
Below given are hacks to increase your domain authority using White-hat SEO techniques.
Let me first explain Domain Authority Briefly.
Domain Authority is a Moz score that decides your website ranking on search engines. It is calculated on a 100- point scale. The nearer to 100, the better it is. DA of 30+ is meant your website hold an authority in SERP.
It is calculated by summing up other metrics like Root Domains, Total Links, Moz Trust, Moz Rank etc all together.
Increasing Domain Authority is a tedious task but worthy. Below listed are few effective ways to improve Domain Authority of your website.
#1. Quality Content:
Unique and informative content increase the traffic and CTR by half.
Publish quality articles articulated with useful information. Write relevant and interesting posts. Use images and other media to add charm to your content. Use infographics. The posts should be non-plagiarized and spun free. Always consider some writing and formatting tips before start writing an article.
Few Personal Tips:
- Article with a good words limit. (1000+ words would be more than perfect)
- Creative visual content.
- No copied content.
Keep your content neat. Never host too many promotional links or ads on your content page. After all, content is what your visitors will be attracted to.
#2. On Page SEO:
It is a crucial way to optimize your website for search engines. Ensure that you are attending to all technical aspects of SEO. Optimized websites have higher domain authority.
Use proper headings tags, meta descriptions and rich keywords. Compress and optimize your images and add image attributes like alt tags etc. Don’t stuff keywords, maintain a proper density.
A permalink must be properly structured and should contain keywords. It should be in a systematic flow.
Optimize your robot.txt, breadcrumbs, tags etc.
#3. Create Quality Backlinks:
Generate high-quality backlinks for your website. Write a good quality content and reach higher authority website to give you a link. Donate your content there, if they agree. Don’t settle on getting links from a link farm. If you do this your website will suffer badly.
People tend to get links from Fiverr, etc who give links in a minute. This is unethical. You will have to pay later. Your site ranking will drop.
Develop a schedule and do not spam. Write great content and share and share and share. Share it on high DA media sites. This may make it viral and increase internal traffic.
Keep away from spamming, link stuffing, anchor text stuffing, publishing vague content.
Few Personal Tips:
- Maintain link diversity. So many links from one source may be marked as links spamming.
- Repurpose Your Content on content sharing websites.
- Guest posting on quality blogs only.
- Do not buy backlinks and avoid all backlink automation methods.
#4. Improve Internal Linking Structure:
If you are practicing internal linking, You are capturing traffic on your page for a longer time. This will lessen the bounce rate. It actually captivates the visitor. Don’t keep on adding non-relevant links.
Stuffing in any way is not good. Give dofollow links.
Internal linking spread link juice all over the website. It knit a wide network that visitors and search engine bots crawl and index your pages.
A website without internal linking is considered weak and un-optimized.
Few Personal Tips:
- Use a variety of anchor text. Do not stuff them and don’t use exact format or keyword.
- Interlink related articles only.
- All internal links set to open in New Tab and dofollow.
- Use Long Tail Keywords method.
#5. Remove Bad Links:
Bad links eat up the domain authority sooner or later. It happened to me when I was a novice. After I realized the culprit, I removed all bad links and my domain authority jumps up insanely in the next indexing. Bad links will make your ranking drop down.
Generate quality links instead. Keep your link profile neat. All this won’t let your position go down in search engine result pages.
There are tools to disavow bad links such as Google Disavow Tool.
#6. Regular Publishing:
You need to publish on a good pace to keep it updated. Fresh and regular content make visitors visit repeatedly. Thus, increasing repetitive visitors on your website. This will increase the website score also.
Beside High DA, consistent blogging gives you high traffic, higher SERP, increased number of links and trust factor.
#7. Go Social:
Participating in social media will boost your website traffic. Professional blogging is all about awareness, without social media, there is no awareness.
Thus, raising your domain authority value. Practice participating in Facebook, Twitter, Google+, Pinterest etc. I would personally recommend Google+ because it may help in faster indexing of your pages as well.
Make your social business pages apart from personal profile pages. Add social widgets on your website to enable users to go on your social account directly. Social traffic is genuine traffic. Do not underestimate it. If you succeed making hands on to social media, domain authority will consistently improve.
#8. Let It Age:
Let your domain age more in years. The domain age helps in Increasing domain authority. This shows you have been present since long and consistently. If you have practiced all above, now keep patience.
The more it ages, trust factor will improve with it.
Follow a mantra “Concentrate on content quality and link building”.
Don’t give up, if it fluctuates.
You now have factors to look upon. Work on them correctly. Your domain authority will increase. Little efforts are worthy when results are fruitful and relishing.