4 Technical Choices To Make When Starting A Successful Blog

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This is Phase 2 for starting a successful blog. In this phase, you will learn about what needs to be considered when starting a new blog.

But first, you should know what not to do when starting a blog.

Don’t believe the people who convince you by saying you can start a blog in five minutes. Let me expose the reality behind it!

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The literal meaning of what they are saying is correct!

You can create a WordPress blog in less than five minutes. But when it comes to the blog with which you aim to make some profit, you shouldn’t believe them. It takes a real effort to make a successful blog.

Remember the proverb. "Rome was not built in a day."

So here in this article, I don’t give you any false time constraint promise. What I give you are the real methods and strategies you should dedicate your time to, for making a money making blog, which will soon pay off your debts and bills.

I will discuss 4 aspects you need to consider when starting a blog. And, also here I have given the link to the detailed post about the topics.

Phase 2 - Technical Choices To Make When Starting a Successful Blog

Technical Choices To Make Before You Start A blog

#1- Choose Your Blogging Platform:

Blogging is full of choices to make and this will be your very first one when starting a blog. It is the most important as it will depict your online business.

To run a website you need two things a hosting space and a domain name where both are available for free as well as paid. Both have different features.

There are two types of blogging platforms to decide: Free and self-hosted.

There are many free blogging platforms available out there such as:

  • WordPress.com - which gives lifetime free hosting with a sub-domain "Yoursitename.WordPress.com" extension. You can purchase a custom domain name.
  • Blogger - Free hosting space by Google with a sub-domain "Yoursitename.Blogspot.com" extension. You can purchase a custom domain name.
  • Tumbler - It is micro-blogging platform with extensive social networking feature. You can purchase a custom domain name.

There is a long list of options when it comes to blogging platforms like medium, Wix, Squarespace, Joomla, Ghost, Weebly, etc.

On the other hand, there is self-hosted blogging platform which is WordPress.org. This is what I suggest you for your new blog.

If you are planning to start with a free blogging platform, keep reading to know why you shouldn't opt for FREE.

Why are Free Blogging Platforms not worthy?

Free blogging platforms are easy to set up and manage but they have too many limitations.

You are not allowed to run any advertising on your free blog. You can't even add more features or customization to it.

Your blog can be suspended anytime. Over free blogging platform, you do not own your blog.

Your blog name is not owned by you unless you purchase a custom domain name.

There is no wrong in starting a blog on a free platform but if you are planning to run a business from it, free blogging platforms are not recommended.

I also started my first blog site on Blogger. But, soon later I migrated to a self-hosted WordPress blog to get better blogging experience and to get the full control over my blog.

To start with a self-hosted WordPress blog, you'll need to buy a hosting space and a domain name which will be hosted on your own space and owned by you only.

You will be the only owner of your blog and you can make changes as per your requirements. You can select any custom design for your blog, you will be free to add any feature to your blog, there will be no limitation and your domain can't be suspended by anyone.

If you like the idea of having a self-hosted WordPress blog which I strongly recommend we can start with further aspects to start a successful blog.

#2- Choose A Perfect Domain Name For Your Blog:

The very first actionable step to starting any website is to choose a domain name for your website or business (for example, loudtechie.com).

You must be extra vigilant while selecting it because your domain is your online identity. One must keep the purpose in mind during the process to come up with the best-in-class domain.

Before selecting any domain name I suggest you read my detailed guide on how to choose a perfect domain name for your business or blog.

When picking a domain name for a blog, many bloggers prefer to use their own name as a brand (domain name) like; Neil Patel, Gary Vaynerchuk and Jeff Bullas.

They are few top names in blogging industry they are famous just because of their hard work.

But selecting a domain name after your own name is not recommended by me unless you are already successful in your field and just want to market your name with a variety of your job expertise.

You can also pick a domain name based on a rich keyword like LoudTechie, Smart Passive Income, Backlinko and Thrive Themes. By having a keyword inside your domain name anyone can get an idea about your business or what your domain is about.

By having a seed keyword inside your domain name anyone can get an idea about your business or what your blog is about. Your seed keyword in your domain name can still help you in better SEO ranking.

Remember, I haven’t told you to buy, just decide your domain name and check whether it’s available or not. You can use NameCheap or GoDaddy to check the availability or registration process.

Choosing a domain name isn’t easy when you know how dependable it is for your business.

Here are some domain name suggestion tools to help you pick a perfect domain name for your blog or business.

#3- Choose The Best Web Hosting:

So you are done deciding your blogging platform and a domain name for your blog.

What’s now?

It's time to choose the web hosting service for your blog. I recommend SiteGround only.

Recommended Hosting - LoudTechie readers can now start your blog for only $3.95 per month with SiteGround web hosting (One-click WordPress Installation and 24/7 support.

They’re the only hosting listed on all 3 CMS WordPressJoomlaDrupal pages.

A web hosting is required to get a storage space for your website to be visible on the internet. Your website and its database will be stored on special computers we call servers.

In simple words, a web hosting will be your website's house where it is going to live. Every website needs a web hosting to go live on the internet.

Many bloggers ruin their blogging career and passion just by choosing a bad web hosting service.

Your website needs to be fast to avoid visitors bouncing. No one likes to visit a slow website. So your website should be fast in page loading speed.

A study says 80% of the newbies find it difficult to select the best web hosting service for their website due to lack of knowledge.

I was also the victim of picking a bad web host at the start. Because all I was looking for a cheap web host and not the best one.

Just to make sure you don't pick a bad web host for your blog. Here are 5 signs of a bad web hosting you needs to avoid:

  • Slow Page Loading Time
  • Too Much Downtime
  • Poor Customer Support
  • Lack of Features
  • Weak Security

All your hard work will be of no good if your web hosting is not good enough.

There are thousands of web hosting services you can choose from but not all of them are worth your money.

You can also visit our Deals page to get more exclusive WordPress and Blogging deals.

SiteGround is the most recommended web hosting service for new bloggers. I've personally used it on my blogs too. Learn more about why I recommend SiteGround.

#4- Choose A Design For Your Blog:

Choosing a design layout of your blog is one of the important things you need to be considered while starting a new blog.

I saw many bloggers who don't give much importance to their blog design.

They are more focused on other aspects like keyword rich short domain name, best web hosting service, picking up a perfect niche for their blog for the long-term content creation and SEO of their blog which is also not to be neglected.

In Phase 1, we already discussed about how to pick a perfect niche for your blog.

But ignoring your blog design can also harm your website in many ways.

Let me highlight few top most points how a bad website design can affect your website performance:

  • Poor website design can affect your website conversions. You will get traffic without conversions.
  • Difficult site navigation can result in higher bounce rate of your site. Visitors like websites with easy navigation.
  • The design of your website should be SEO optimized to perform well with your content and search engine ranking.
  • Mobile responsiveness is very crucial these days. As 60% of the internet traffic is from smartphones these days. Without a mobile responsive website design, you can lose plenty of good traffic.

There are much more to share about how choosing a bad website design can harm your website performance. This is one lengthy topic to discuss I will try to write more about it in my future post.

Let's get into deep thoughts and experiments.

Why do you want to start a blog?

I bet it's not just for your hobby or passion. Everyone starts a blog to make money blogging.

Right after starting your blog you will start hunting best practices for blog monetization.

This is TRUE! Everyone does this.

Many bloggers failed just because of one silly reason, having a bad website design.

Your website design is also related to your blog monetization. Yes! I am not joking around with this.

I am saying this after experimenting it on my own blog LoudTechie.

Before moving to the experimenting part let me tell you about two types of blog monetization layout; there are AdSense optimized website designs and Affiliate Optimized website designs.

I started this blog with a free AdSense optimized WordPress theme JustWrite which I used for more than 1 year. Those days I was more focused on AdSense earning than affiliate marketing.

I was improving day by day with my AdSense earning. But then I decided to give it a try in affiliate marketing.

Before starting with affiliate marketing I researched a lot for an affiliate optimized WordPress theme. After days of searching, I got three options for premium affiliate WordPress themes.

Thrive Themes, Genesis Themes by StudioPress and Divi by Elegant Themes.

I picked Thrive Themes for my blog. And I still appreciate my theme choice.

So we were discussing AdSense themes vs Affiliate Themes. Right after changing my WordPress theme from JustWrite (freebie) to Thrive Themes (premium) my AdSense earning started to go down.

It keeps on going down and down day by day. I used to make $4 - $5 per day on AdSense which turns to $0.2 - $0.5 per day.

And I decided to remove AdSense ads from my blog. This could be the main reason all top bloggers avoid placing AdSense ads on their blog.

You can read more about my theme changing experience and its income effect.

This is how I learn how a website design can affect your income and blogging career.

Wrapping Up with Technical Choices:

By now you may have decided what blogging platform will be good for your blog. I hope you will make your choices after considering all above mentioned points.

In our next Phase, I will discuss how to properly Set up your WordPress blog. It will be a step by step guide covering all basic things from "installing a WordPress blog" to "things you need to do right after WordPress Installation".

Stay tuned for Phase 3 in our series how to start a blog.

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Alok
 

Alok Rana founder of LoudTechie. Like to share his blogging experience and resources with readers. Offering best money making blogging opportunities to new bloggers. He loves to talk about how to blog, SEO, Traffic Strategies and Marketing.

  • Niladri says:

    I did mistake while selecting hosting for my first blog.Now after reading this, I am in a better state to start my second blog.

    • Alok says:

      Hey Niladri, This is one common mistake almost every blogger does. As everyone seeking out for an affordable blogging startup. Good to know that you find it helpful to start your next blog. All the best!

  • Chamber says:

    Very interesting! Thanks for writing this. I hadn’t even considered experimenting with different themes to see how it affects traffic actions/revenue. Invaluable stuff, much appreciated!

  • TSI says:

    A very well written article that covers every thing while creating a blog. keep doing it. Selecting good web host and theme design is very much important to get decent traffic.

    • Alok says:

      For sure, these two are the most important choices one needs to make when starting a blog. A recommendable good research on these two topics is essential for any blog.

  • Mel says:

    I went straight to self-hosted because I knew my blog would be a long-term commitment rather than a hobby I would only keep for a few months, and I am so so glad I did rather than faffing with a move from free hosting to having my own domain. I agree that it’s crucial to choose your blog name carefully. That’s a really tough one because the good / obvious ones are all taken!

    • Alok says:

      Hey Mel,

      Good to know that you went for self-hosted straight and skipped all hassles of moving from free hosting to self-hosting. The desired domain name is really hard to get these days.

  • Excellent tips and very well put together post. completely agree with free hosting just not worth it, too much hassle to migrate later on.

    • Alok says:

      But a large percentage of bloggers are still ignoring this fact. They choose to start with free hosting and finish their blogging career after some time.

  • Ali Rost says:

    I wish I’d had a guide like this when I was getting started. With your recommendations, you’re truly setting people up with a great foundation. Certainly, there are many options that are free or very inexpensive, but in the long run, they’re far from it. Once you’ve established a blog, it’s a pain (at best) to move it to a new platform, change the theme to one that’s optimized for speed or mobile devices, etc ..

    • Alok says:

      Glad to hear that you find it helpful. Thanks for your feedback Ali.

  • Aditi says:

    This is a really helpful post for anyone who is planning to starts a new blog. I wish I had access to this kind of information when I was starting out. Thanks for sharing! 🙂

  • Tushar says:

    Thanks, man! It’s indeed helpful. I liked the monetization bit the most. Still working on the traffic before I get into that.

    • Alok says:

      With free domain and hosting, chances are very low to get a good traffic and ranking. As you may have noticed very few percentage of free domains got ranked for any good keywords.

  • arv says:

    Very useful tips.I’m also mulling a shift, your post gave me quite some insight. I will appreciate if you can also post on how to move your existing blog to self hosted site

    • Alok says:

      Sure Arv. I’ll write an article guide about it soon.

  • Made adayasa says:

    Helpful post. I’m new to blogging it will really help me to make choices.
    Thank you for sharing and looking forward to your new articles.

  • Shawna says:

    Great tips you shared here. For those of us who are still “fairly new” and had no prior knowledge of blogging, this could be very beneficial!

    • Alok says:

      I have started a series of articles which will cover everything from “how to start a blog” to “how to do blogging”. This series will cover everything one should know about when getting into blogging in any niche. Stay tuned for more updates.

  • Informative post! I had to search internet day in day out to get access to this kind of information when I was starting my blog. Thanks for sharing.

  • Joanna says:

    I agree that if you ever want to do anything with your blog you should start directly self-hosted. Moving databases can be a nightmare and it’s better to avoid this by getting a domain as soon as you decide you want to blog.

    • Alok says:

      Sure, Joanna. This is one valuable tip if anyone wants to follow it actually.

  • Alice says:

    I always love WordPress and luckily started self-hosted.

  • If I had chosen WordPress at the beginning it would have helped me progress so much faster. A good domain name is key too!

    • Alok says:

      Sure it would Ana. Choosing a free hosting for your blog means you are just making it hard for you to get successful. Starting with a self-hosted blog is not so costly if you ask any professional, there are so many promo codes available for starting up at the lowest cost.

  • Via Bella says:

    I have been debating switching but it’s a hard leap as well. You definitely want to do it the right way for sure.
    XO Via Bella Blog

    • Alok says:

      You can simply ask your self-hosting support if they can do the migration process for you. There are so many hosting services offering free migration for better support. But I doubt if they do free to self-hosted migration.

  • Kusum says:

    I am on Blogger and often keep thinking that maybe I should switch to WordPress, but haven’t yet. Wix does have some cool features too.

    • Alok says:

      There are so many free blogging platforms out there but when it comes to freedom friendly platform. Only WordPress stand out in the crowd. If you want to do serious blogging I recommend WordPress platform only.

  • Such helpful tips, I can really say because I have had so much trouble starting a good blog.

    • Alok says:

      Hello Claire, these mentioned choices are the essential ones which decide if your blog is going to rock or going to flop.

  • Thank you for sharing such a valuable information, It will be Very useful tips for those who wish to start a blog.

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