SEMRush Review: A Perfect Tool To Keep Ahead of Your Competition
You want to bring a lot of organic visits to your blog, don’t you? Still, you are not able to do it. Why so? Have you ever thought about that?
No matter how much optimized your site is, you have to work hard on each article to make it search engine friendly.
What if I give you a Swiss army knife that helps you bring a lot of organic visits to your site? Yeah, I have got one. It is none other than SEMRUSH.
You might have heard about it. Owing to its premium nature, you ignored it like anything. Here, I am going to review the tool to find out whether it is worth our money or not.
First, I will give you an overview of what SEMRush is. Then, you can read what all you can do with it.
What is SEMRush?
Simply put, SEMRush is an all-in-one SEO tool to increase your organic traffic. It helps you grab a lot of information that fuels you to skyrocket the traffic from search engines.
If you ask ten successful bloggers about their favorite SEO tool, the replies of eight of them include SEMRush.
What’s so special about the tool? Why does everyone choose it? Well, let’s find out in this SEMRush review.
What can You do with SEMRush?
SEMRush is not an ordinary tool. Have a look at what it can do for you in the following sections.
#1. Spying on Competitors
Yeah, you heard it just right! SEMRush helps you spy on your competitors. And, you will get tons of profitable keywords within a few seconds.
Let’s say you know the URL of your competitor. It really is a tedious process to read all of his articles and find every keyword he is targeting. Moreover, we can’t be so sure about whether he is ranking or not without running a Google search.
That’s where the importance of SEMRush kicks in. All you have to do is entering the URL of the page or site you want to check the organic ranking. Once you do it, SEMRush will display every single keyword.
Even the keywords only are not enough. Nevertheless, the tool shows the search volume, CPC, landing page URL, keyword difficulty and traffic also.
Keyword difficulty is a measure of easiness of ranking a keyword. SEMRush takes different criteria to calculate the same. The lower the keyword difficulty, the higher the chance of ranking will be.
They don’t give the exact number of visits a keyword drives to the website you plug in. Instead, it tells you how much percentage of the total organic visit is contributed by a keyword.
Even though SEMRush offers a lot of features, this one remains to be my ever time favorite. Whenever you run out of content ideas, all you have to do is finding a website of your level and inserting the URL into the given box of SEMRush
There you go! You can filter the result on the ascending or descending order of search volume, CPC or any other metrics.
It has an advanced filter, with which you can rule out keywords below a specific CPC or volume. You can export the data to an excel sheet if you want.
#2. Backlink Analysis
No one can ignore the importance of backlinks in SEO. The number one ranking factor of Google is none other than backlinks. They work as votes that tell Google to trust a website.
But you have to be extra vigilant while making backlinks. If you have a lot of links from low-quality websites, Google is not going to trust you. What you want, on the other hand, is high-quality, authority backlinks.
Most of us don’t know from where we can get high-quality links. Successful bloggers analyze the backlink profiles of their competitors and replicate the same to achieve good organic ranking.
You can also follow the same strategy. But how can you get the backlink profile?
I admit it! No one can manually get an idea of backlinks of any site.
You need a tool, a tool that can uncover all the backlinks. And, here it comes.
SEMRush includes a backlink analyzer. It shows both do-follow and no-follow links separately. And, you can also find out whether the link is contextual or from images.
If you ask me what the best method to get backlinks is, I will choose guest posting. You can approach owners of authority sites and provide them with valuable articles. They won’t mind giving you a link as you approach them with HQ post.
#3. Site Auditing
Do you find it difficult to increase your search traffic? If you are sure about the quality of your content, you must check for penalties and Google updates.
SEMRush is the best tool for that. You can analyze everything on your site from an SEO perspective to find all the errors.
On the overview page, it shows a glimpse of total SEO score, crawling stats, issues, warnings. You can go to the separate pages of each issue from there.
The SEO auditing section of SEMRush also helps you find broken links. Given the fact that broken links adversely affect the search engine visibility of your site, you must knock them off. Having a look at the broken link section of SEMRush will help you fix them.
If you want to improve organic traffic, I recommend you pay heed to all the issues and warnings it shows.
#4. Keyword Research
You must use effective keywords in your articles to drive organic traffic. Google’s Keyword Planner used to be the most popular keyword research tool. But Google has eliminated the exact search volume from the tool. SEMRush still gives the exact number of monthly searches.
As I said earlier, you will get search volume and CPC (cost per click) of the keyword. The tool also gives you an option of twenty countries. You can choose one of them to get the targeted search volume.
On the bottom of the keyword research page, you get two additional sections named phrase match keywords and related keywords. The former includes your seed keyword inside whereas the later includes all the related phrases.
#5. Keyword Position Tracking
Do you know about Google Dance? It refers to the huge difference in search positions.
You have to monitor the search position regularly so that you can take necessary actions to bring the ranking back if it goes down.
SEMRush gives you the option to enter a bunch of keywords. It will show you the position of your site for those keywords. The tool monitors the position every time and updates you. Below image shows you the actual working of this tool.
Under SEMRush keyword tracking tool, there are few important features available for advanced keyword tracking.
- Track up to 5 competitors websites for the same keywords.
- You can download all reports in PDF and CSV format.
- Landing pages with all keywords.
#6. Domain Comparison
You can compare your domain with your competitor’s. Using the appropriate fields, you can compare up to three domains to find out how each one of them performs. In Advanced Mode access you can compare up to 5 domains.
SEMRush will give you the keywords, along with the search volume and cost per click of the same.
Using this feature, you can easily compare the keyword positions of different domains with that of yours.
The six features given above are not the only ones. Once you start using it, you will figure out. Right now, SEMRush offers 14 days FREE trial period to test the product. You can sign up for it now.
There are three pricing packages available for SEMRush; Pro, Guru & Business.
You can subscribe either the annual or the monthly plan. Obviously, the former gets you the maximum discount.
The Pro plan costs you $69.95 now. You can add five projects using the plan. The maximum number of keywords that you can track is 500 here. Other features are also limited. Still, I am sure that it is enough for a medium blog.
The price of the Guru plan is $149.95 per month. The number of projects is 50 and traceable keywords are 1500.
The jumbo Business plan costs you $549.95. You can add an unlimited number of projects with it. The keywords to track can go all the way up to 6000.
I recommend you choosing the last plan if you have a good website with a lot of keywords to start. For a medium sized blog, the Pro package is enough. There are some additional features you can get with advanced plans like product ads listing.
If you go for the annual plan, you can avail huge discount up to $1100.
What did you decide? Do you think SEMRush can fuel your tries to improve your search ranking?
I have been using it for quite some time now. Guess what? It helps me find a lot of profitable keywords.
If you spend some bucks for this tool, it will return you multiple times the amount. SEMRush has the capability to do it.
A lot of pro bloggers have been using since long. Why do they stick to it? Because SEMRush fetches them positive results!
What are you waiting for? Click here to visit SEMRush website and purchase a plan.
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